A data warehouse is an online central repository that gathers data from various sources. It helps businesses identify patterns, determine efficiency and make better business decisions. It is time-consuming to cross-check multiple systems and obtain accurate data, especially when the data are volatile or large.
A data warehouse is a set of organized, clean business data that can be organized into columns and rows to provide business intelligence. The data is retrievable using structured query language (SQL) and the database is designed to meet specific requirements of business.
Digital marketing agencies draw data from various sources to provide their customers with a a unified view of their performance. This lets them make informed decisions that will have a positive impact on the bottom line and produce the most effective outcomes for their customers.
The best way to grasp an online data warehouse is to think of it as a water tank that is constructed to satisfy the clean water (data and analysis) requirements of a specific household. Imagine a bicycle maker wants to know more about its existing customer base. The company can utilize its database to gather information about age, gender and location. Additionally, it can learn more about the purchasing habits dataroomtechs.info/what-does-a-venture-capitalist-look-for-in-a-start-up/ of its customers. This information would help the bike maker to design and market new models of bicycles that are more appealing to the people it is targeting.